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Guides

Outbound guides

How to write cold email that gets replies, send it without landing in spam, and build the systems around it. Every fact links to its source.

Start here · Cold email

How to follow up on a cold email

When to follow up, how many times, and templates that stay in the same thread. With the CAN-SPAM rules you have to follow.

Read the guide
  1. Day 1First email
  2. Day 4Follow-up 1 · a short bump with something new
  3. Day 8Follow-up 2 · a different angle
  4. Day 14Follow-up 3 · the polite close

Cold email

Write emails people answer.

Deliverability

Land in the inbox, not in spam.

GTM engineering

Build the systems around outbound.

Comparisons

Meerko next to the tools it replaces, from each vendor's own pages.

Put the guides to work

Meerko finds the leads, sends the sequence from your own Gmail and stops it when someone replies, driven from Claude Code.

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